2026  Theme “LEGACY OF THE ICON”

In 2006, MARK & LONA introduced its iconic symbol, the “IRON SKULL,” and officially launched the brand in 2008. For the 2026 collection, the brand celebrates the 20th anniversary of the IRON SKULL with the theme “LEGACY OF THE ICON.”
To mark this milestone, a new icon—“ELEMENT SKULL”—will be unveiled. Composed of four distinct parts, it draws inspiration from the essential elements of nature deeply connected to the golf: greenery, water, sky, and sun. Expansive fairways, clear skies, ocean views from links courses, and the radiant energy of the sun—all these natural forces are reflected in the design, aiming to elevate the brand to new heights.

Menswear Collection
The menswear lineup fuses sport and fashion into a refined collection that captures a wide range of trends. Highlights include glitter knits with leopard and chain motifs, reversible zip-up parkas made from lightweight nylon, and 1/4 zip blouson sets featuring three-dimensional patterns created through special processing. Also featured are piped rainwear boldly adorned with the ELEMENT SKULL, popular Italian-made setup pieces, and updated innerwear with new graphics and logos—all combining functionality with sophisticated design.

Womenswear Collection
The women’s collection blends elegance and playfulness with functional design. It features items with fake layered looks, reversible styles, and 2-way versatility. Key pieces include reversible vests with Toile de Jouy patterns, 2-way camouflage snead jackets in soft spring tones, knit polos with layered effects, and combination dresses—all offering high versatility. This season also expands the knit lineup, showcasing Parisienne-style knit blousons and colorful border-patterned zip polos and skirt sets that highlight the brand’s evolving charm.

Golf Accessories & Eyewear
The accessory range, centered around bags, includes collections with damask patterns on mirror enamel materials and series inspired by paper-cut art—each piece standing out like a work of art. From caps and gloves to belts and socks, every item is crafted with attention to material and function, offering a complete golf lifestyle experience. This season also introduces the long-awaited original eyewear collection. Made in Japan with exceptional quality, the line features polarized and photochromic lenses, combining high functionality with stylish designs suitable for both golf and urban wear.

Experience the full expression of MARK & LONA’s innovative design, new materials, and brand philosophy at the upcoming exhibition.